Moneyfit Personal Finance Coaching App

Moneyfit is a personal finance coaching app developed by EnableMe. Our app helps customers achieve financial freedom in just 6 months through our coaching programs. Using machine learning, we categorise customer banking data and provide projections for financial goals and recommendations.

As the design lead for the project, I contributed from the start by conducting customer behavioural research and interviews. I produced prototypes to quickly test and validate the concept. Our team created an application with a customer-centric focus to help users gain confidence in our advice and recommendations.